Visual graphic aided location identification

ABSTRACT

A method includes receiving an indication of a product to be located in a retail environment; identifying a location of the product; communicating the location of the product to a visual display; and displaying a digital image of the product on the visual display.

CROSS-REFERENCE TO RELATED APPLICATIONS

This application claims the benefit of U.S. Patent Application No.62/097,356 for Symbol Based Location Identification filed Dec. 29, 2014and U.S. Patent Application No. 62/101,564 for Visual Graphic AidedLocation Identification filed Jan. 9, 2015. Each of the foregoing patentapplications is hereby incorporated by reference in its entirety.

FIELD OF THE INVENTION

The invention is generally related to visual graphic aided locationidentification, and, more specifically, to using visual graphics as bothlocation identifiers and check digit symbols.

BACKGROUND

In typical warehouse or industrial voice applications, a worker isdirected to go to a location based on specific location descriptors suchas area, aisle, slot, and bin numbers or identifiers. These warehousesare designed and laid out with the explicit purpose of enabling thistype of precise location and item identification.

However, in customer facing retail environments, such as grocery stores,discount stores, etc., the design and planogram of the shoppingenvironment is typically designed for shopper experience. It is notdesigned to facilitate the creation of voice workflow applications thatneed explicit identification of location of items and products throughverbal means.

SUMMARY

In an aspect of the invention, a method of visual graphic aided locationidentification comprises: receiving an indication of a product to belocated in a retail environment; identifying a location of the product;communicating the location of the product to a visual display; anddisplaying a digital image of the product on the visual display.

In an embodiment, identifying a location of the product comprisesaccessing a planogram of the retail environment with the indication ofthe product to be located.

In an embodiment, the method comprises displaying on the visual displaya virtual representation of a set of shelves on which the product islocated.

In an embodiment, the method comprises shading a portion of the virtualrepresentation of a set of shelves as an indication of where on theshelves the product is located.

In an embodiment, the method comprises displaying on the visual device atext-based visual description of an aisle and shelf location of theproduct.

In an embodiment, the method comprising displaying on the visual devicea text-based visual description of a universal product code of theproduct.

In an embodiment, the method comprises displaying on the visual device atext-based visual description of a size and price of the product.

In another aspect of the invention, a mobile device comprises: aprocessor; a visual display coupled to the processor; and memory coupledto the processor and having a program stored thereon for execution bythe processor to: receive an indication of a product to be located in aretail environment; identify a location of the product; communicate thelocation of the product to the visual display; and display a digitalimage of the product on the visual display.

In an embodiment, execution by the processor comprises identifying alocation of the product comprises accessing a planogram of the retailenvironment with the indication of the product to be located.

In an embodiment, execution by the processor comprises displaying on thevisual display a virtual representation of a set of shelves on which theproduct is located.

In an embodiment, execution by the processor comprises shading a portionof the virtual representation of a set of shelves as an indication ofwhere on the shelves the product is located.

In an embodiment, execution by the processor comprises displaying on thevisual device a text-based visual description of an aisle and shelflocation of the product.

In an embodiment, execution by the processor comprises displaying on thevisual device a text-based visual description of a universal productcode of the product.

In an embodiment, execution by the processor comprises displaying on thevisual device a text-based visual description of a size and price of theproduct.

In yet another aspect of the invention, a method of visual graphic aidedlocation identification comprises: receiving an indication of a productto be located in a retail environment; identifying a location of theproduct; communicating the location of the product to a visual display;and displaying a graphical image on the visual display of a set ofshelves with an indication of where on the shelves the product islocated.

In an embodiment, the method comprises identifying a location of theproduce comprises accessing a planogram of the retail environment withthe indication of the product to be located.

In another embodiment, the indication is a shaded portion of the virtualrepresentation of a set of shelves corresponding to a location of theproduct on the shelves.

In an embodiment, the method comprises displaying on the visual device atext-based visual description of an aisle and shelf location of theproduct.

In an embodiment, the method comprises displaying on the visual device atext-based visual description of a universal product code of theproduct.

In an embodiment, the method comprises displaying on the visual device atext-based visual description of a size and price of the product.

BRIEF DESCRIPTION OF THE DRAWINGS

The invention will now be described by way of example, with reference tothe accompanying Figures, of which:

FIG. 1 is a perspective view of a distributed headset system;

FIG. 2 is a schematic diagram of the distributed headset;

FIG. 3 is a table correlating coordinate based locations to symbol basedlocations;

FIG. 4 is a table correlating products to coordinate based locations;

FIG. 5 is a block diagram of method of using a visual graphic aidedlocation identification system;

FIG. 6 is a schematic diagram of a computer system providing symbolbased instructions to a worker;

FIG. 7 is a plan view of a display using the visual graphic aidedlocation identification system;

FIG. 8 is a plan view of another display using the visual graphic aidedlocation identification system; AND

FIG. 9 is a block diagram of a method of using a visual display in avisual graphic aided location identification system.

DETAILED DESCRIPTION

In the following description, reference is made to the accompanyingdrawings that form a part hereof, and in which is shown by way ofillustration specific embodiments which can be practiced. Theseembodiments are described in sufficient detail to enable those skilledin the art to practice the invention, and it is to be understood thatother embodiments can be utilized and that structural, logical andelectrical changes can be made without departing from the scope of theinvention. The following description of example embodiments is,therefore, not to be taken in a limited sense, and the scope of theinvention is defined by the appended claims.

The functions or algorithms described herein can be implemented insoftware or a combination of software and human implemented proceduresin one embodiment. The software can consist of computer executableinstructions stored on computer readable media or computer readablestorage device such as one or more memory or other type of hardwarebased storage devices, either local or networked. Further, suchfunctions correspond to modules, which are software, hardware, firmwareor any combination thereof. Multiple functions can be performed in oneor more modules as desired, and the embodiments described are merelyexamples. The software can be executed on a digital signal processor,ASIC, microprocessor, or other type of processor operating on a computersystem, such as a personal computer, server or other computer system.

In customer facing retail environments, such as grocery stores, discountstores, etc., the design and planogram of the shopping environment istypically designed for shopper experience. It is not designed tofacilitate the creation of voice workflow applications that needexplicit identification of location of items and products through oralcommunications.

To provide a mechanism for providing oral location directions to find alocation where a product can be on display, identifiers that accentuatethe shopping experience can be used. Instead of using unfriendly alphanumeric representations of location, guidance, via a headset, can beprovided using more visually pleasing, universally identifiableindicators that fit into the thematic styles of a given retailenvironment can be used. Ideally, these indicators would be invisible tothe customers, or visible and easily identifiable for customer location.At the same time, these should be completely obvious to workers foridentification purposes.

Prior oral directions have been provided based on a planogram of ashopping environment. For example, a typical warehouse location for aproduct can comprise: “Produce, Aisle 15, Slot 120-1.”

This location can also have a check-digit for verbal verification invoice workflow applications, such as a number, for example: “25.” Aworker receiving the oral directions would use signs in the warehouse orshopping environment that identified aisle 15 and slot 120-1 to find theproduct, and then say the check-digit, “25” to inform a system that theproduct has been successfully located. The check-digits can also be onthe product or a label proximate the product in a manner to clearlyindicate that they are the check-digits for the corresponding product.

This location and check-digit representation is unacceptable for retailshopping environments. Instead, imagine the following locationdescription: “Produce, Aisle 15, Brown (shelf), Pumpkin (section.)” Theterm “produce” can correspond to aisle 15, where a produce typedecoration can be displayed, or can refer generally to where produce isdisplayed. The remaining terms, “brown” and “pumpkin” can refer todecorations that are provided in the store, which can be part of adecoration theme in one embodiment, or otherwise selected.

Instead of a numerical check digit, the product can have an associatedvisual symbol that can look like an in store decoration that the workermight describe as, for example, a: “Bullseye”

In this example, each shelf might be decorated with a consistent colorof trim for each shelf. Brown could be the bottom shelf, followed byorange, then yellow, then red. To the customers, this would be intendedto look like a pleasing fall seasonal decoration. Note that the term“pleasing” is not meant as a subjective term, but rather the intendedeffect by a store designer attempting to create an environment that fitsa business strategy of the store. In addition, there can be a decorationon the top of the section of shelves. At this location it can be apumpkin. Others might have a scarecrow, cornstalks, etc. Many differentthemes, such as holiday, animal, fish, fruit, vegetable, sports, can beused and can change throughout the year or based on the type ofmerchandise being displayed. This combination of decorations can be usedto provide precise oral descriptions of locations to the workers.

Similarly, each location can be marked with some, small, innocuous, oreven theme consistent, check-digit decorator. Instead of reading back acheck-digit made up of numbers, the user can describe the decorator. Inthis example, it could be a target bullseye or other symbol. In furtherembodiments, it can include a couple sets of multiple symbols, each setcorresponding to a value of a digit of the check-digit, such as a set ofthree bullseyes and a set of two bullseyes, corresponding to the checkdigit “32”. Combination of decorators can be used to provide the samelevel of precise location and verification as the much less userfriendly warehouse technique of numbers and letters displayed throughoutthe layout of the warehouse environment.

In an embodiment shown in FIG. 1, a distributed headset 100 is awireless enabled voice recognition device that utilizes a hands-freeprofile, where increased battery life is obtained by off-loadingelements of the traditional headset into an external electronics module110 (“module”). The module 110 can communicate with a server 116 toreceive a batch of activities, referred to as a workflow or work queue.Server 116 can have one or more user or operator computers attached todirect workflow, one of which can also receive wireless signals from themodule 125 to interface between the headset 110 and server 116. In anembodiment, the server 116 can provide the distributed headset 100 witha single activity at a time.

The external module 110 is coupled to a light-weight and comfortableheadset 115 secured to a worker head via a headband 117. The headband117 can be a band that is designed to be secured on a worker's head, inan ear, over an ear, or the like. In an embodiment, the headset 115includes one or more speakers 120 and one or more microphones 125, 126.In an embodiment, microphone 125 is a conventional microphone thatconverts sound waves into analog signals. Microphone 126 can be one ormore microphones that provide for noise cancellation continuouslyreceiving and blocking environmental sounds to enhance voice recognitionand optionally provide for noise cancellation.

The external electronics module 110 houses several components typicallyincorporated in a conventional headset. Thus, the distributed headset100 reduces the weight of the headset 115 by incorporating heaviercomponents, such as the battery, into the external module 110. In theembodiment shown in FIG. 1, the external module 110 houses one or moreof a rechargeable or long life battery, keypad, Bluetooth® antenna, andprinted circuit board assembly (PCBA) electronics. The module 110 caninclude a lapel clip or a lanyard to facilitate attachment of the module110 to the worker's torso.

In the embodiments shown in FIGS. 1 and 2, the headset 115 iscommunicatively connected to the electronics module 110 via acommunication link 130, such as a small audio cable 130 a shown in FIG.1, or wireless link 130 b shown in FIG. 2. The distributed headset 100provides a flexible use case across multiple workflows in multiplemarkets, such as grocery retail, direct store delivery, healthcare, etc.In some embodiments, the distributed headset 100 has a low profile andis not intimidating to a customer in a retail setting. Thus, in someembodiments, the headset 115 can be minimalistic in appearance in anembodiment.

In an embodiment, the cable 130 a electrically connects the battery inthe module 110 to the headset 115 and provides a source of power to theheadset 115.

In an embodiment, module 110 can be used with different headsets, suchas Honeywell Vocollect™ headsets, depending on environment.

In an embodiment, the headset electronic circuitry package 135 includesa memory 136 that stores the unique identifier of the headset 115. Theheadset electronic circuitry package 135 electronically couples thememory 136, speakers 120, and microphones 125 to the electronics module110. In an embodiment, the audio cable 130 includes multiple conductorsor communication lines for signals which can include a speaker +,speaker −, ground digital, microphone, secondary microphone, microphoneground, among others. The module 110 optionally utilizes a userconfigurable attachment 140, such as a plastic loop, and attachmentposition on the worker. In embodiments comprising a wireless linkbetween the headset 115 and module 110, such as Bluetooth™ type ofcommunication link, the headset 115 includes a small, lightweightbattery, where the communication link 130 provides wireless signalssuitable for exchanging voice communications.

In the embodiment shown in FIG. 2, an architecture 200 of distributedheadset system 100 provides communications to a worker. The architecture200 includes the headset 115 and external electronics module 110. Module110 can be coupled to the server 116 or other device, such as a terminal210 via a wireless link 215, such as a Bluetooth® connection. Theterminal 210 can be further coupled to a network 220 via a wireless orwired connection 225, such as WLAN, or other common wireless protocols,and further coupled via a wired or wireless connection 230 to a voiceconsole 235. The voice console 235 assigns an operator to the terminal210. Voice templates can be stored in terminal 210 to recognize workervoice interactions and convert the interaction into text based data andcommands. The data and commands can interact with an application runningon the terminal 210.

Those of ordinary skill in the art would appreciate the functionsascribed to individual elements of the architecture 200 can be performedin one or more locations. For example, in an embodiment, the terminal210 can perform voice recognition, or in another embodiment, the module110 can perform voice recognition utilizing the voice templates. In anembodiment, first stages of voice recognition can be performed by themodule 110, with later stages being performed on the terminal 210. In anembodiment, raw audio is transmitted from the module 110 to terminal 210where the later stages of recognition can be performed.

In an embodiment shown in FIG. 1, a mobile device 150 is communicativelycoupled to the server 116. The mobile device 150 can be a tablet,laptop, smartphone, or any other portable electronic device known tothose of ordinary skill in the art. The mobile device 150 includes avisual display 151. Mobile device 150 can communicate with a server 116to receive a batch of activities, again referred to as a workflow orwork queue. Mobile device 150 can display the workflow on the visualdisplay 151 in graphical or textual form, or both graphical and textualform, such as the display shown in the embodiments of FIGS. 7 and 8.Server 116 can have one or more user or operator computers attached todirect workflow, one of which can also receive wireless signals from themobile device 150. Mobile device 150 is coupled to the server 116 via awireless link 215, such as a Bluetooth® connection, or coupled to theserver 115 via a wireless or wired connection, such as WLAN, or othercommon wireless protocols.

In an embodiment shown in FIG. 3, a coordinate correlation table 600correlates coordinate based locations in an environment with symbolbased locations consistent with a decoration theme. In table 600, acolumn of aisles in the environment includes aisles 1-N as indicated at610. A next column 615 describes each symbol associated with each aisle.Column 620 identifies a shelf, with column 625 identifying a section ofthe aisle, and column 630 identifies corresponding symbols.

In an embodiment shown in FIG. 4, a coordinate location table 300correlates products with coordinate based locations of table 600. Thelocations in table 300 include location coordinates such as would befound in a planogram of the environment and as are commonly used inwarehouse environments. For example, four columns are shown in table300, a product column 310, aisle column 315, shelf column 320, sectioncolumn 325, and check digit column 330. Further columns can be used toeven more precisely define location coordinates in some embodiments.

The check-digit column 330 identifies corresponding check digit to beread back by the worker once the product is found. Tables 600 and 300can be provided by a database in various embodiments, either asstand-alone tables, or tables derived from a single comprehensive table.In a further embodiment, a single table can be used to directly providesymbol based coordinates for each product to be located.

Planogram models of the environment can be included in the database insome embodiments. Updating of decorating themes can be correlated intable 600 without modification of table 300 in some embodiments tofacilitate decorating theme changes without having to modify thelocations of each product individually to reflect the changes.

In an embodiment shown in FIG. 5, method 400 describes providing oralinstructions and/or voice based instructions via the distributed headset100, verbal instructions via visual display 151 of mobile device 150, orinstructions in symbol or graphic form on the visual display 151 ofmobile device 150 to a worker to locate a product in a retail type ofenvironment utilizing symbols. The method 400 includes receiving anindication of a product to be located as part of a worker workflow at410; obtaining the location coordinates of the product with theworkflow, or from a table 600,300 using the product as a key, by aprocessor, either at a server or headset level at 415; and determiningthe corresponding symbols to communicate to the worker from thecoordinates for the location via table 600 at 420, each coordinatecolumn, such as aisle, shelf, and section, being used to find thecorresponding symbol in table 600. In an embodiment, the tables 600,300can be merged or joined to provide a single table in a database foridentifying the location symbols.

The method 400 can further include once the symbols are identified,communicating the identified symbols to the worker to guide the workerto the location of the product at 425. The symbols can be rendered andprovided in audio form through the distributed headset 100, such as oralinstructions, or can be provided via a display device in verbal form, oreven in symbol or graphic form on a tablet type device or head mounteddisplay. When the worker reads the check-digit, such as by describingthe symbol or combinations of symbols associated with the product,method 400 receives the oral communication from the worker reading thecheck-digit, such as by describing the symbol or combinations of symbolsassociated with the product, and performing voice recognition to convertthe communication to text at 430. The check digit of the product to belocated is obtained at 435 and compared to the converted text at 440 toconfirm that the product has been found when the check digits match.

FIG. 6 is a block schematic diagram of a computer system 500 toimplement methods according to example embodiments, such as thedistributed headset 100 and the mobile device 150. All components neednot be used in various embodiments. One example computing device in theform of a computer 500, can include a processing unit 502, memory 503,removable storage 510, and non-removable storage 512. Although theexample computing device is illustrated and described as computer 500,the computing device can be in different forms in different embodiments.For example, the computing device can instead be a smartphone, a tablet,smartwatch, headset, or other computing device including the same orsimilar elements as illustrated and described with regard to FIG. 5.Devices such as smartphones, tablets, headsets, and smartwatches aregenerally collectively referred to as mobile devices 150. Further,although the various data storage elements are illustrated as part ofthe computer 500, the storage can also or alternatively includecloud-based storage accessible via a network, such as the Internet.

Memory 503 can include volatile memory 514 and non-volatile memory 508.Computer 500 can include—or have access to a computing environment thatincludes—a variety of computer-readable media, such as volatile memory514 and non-volatile memory 508, removable storage 510 and non-removablestorage 512. Computer storage includes random access memory (RAM), readonly memory (ROM), erasable programmable read-only memory (EPROM) &electrically erasable programmable read-only memory (EEPROM), flashmemory or other memory technologies, compact disc read-only memory (CDROM), Digital Versatile Disks (DVD) or other optical disk storage,magnetic cassettes, magnetic tape, magnetic disk storage or othermagnetic storage devices, or any other medium capable of storingcomputer-readable instructions.

Computer 500 can include or have access to a computing environment thatincludes input 506, output 504, and a communication connection 516.Output 504 can include a display device, such as a touchscreen, thatalso can serve as an input device. The input 506 can include one or moreof a touchscreen, touchpad, mouse, keyboard, camera, one or moredevice-specific buttons, one or more sensors integrated within orcoupled via wired or wireless data connections to the computer 500, andother input devices. The computer can operate in a networked environmentusing a communication connection to connect to one or more remotecomputers, such as database servers. The remote computer can include apersonal computer (PC), server, router, network PC, a peer device orother common network node, or the like. The communication connection caninclude a Local Area Network (LAN), a Wide Area Network (WAN), cellular,WiFi, Bluetooth, or other networks.

Computer-readable instructions stored on a computer-readable medium areexecutable by the processing unit 502 of the computer 500. A hard drive,CD-ROM, and RAM are some examples of articles including a non-transitorycomputer-readable medium such as a storage device. The termscomputer-readable medium and storage device do not include carrierwaves. For example, a computer program 518 capable of providing ageneric technique to perform access control check for data access and/orfor doing an operation on one of the servers in a component object model(COM) based system can be included on a CD-ROM and loaded from theCD-ROM to a hard drive. The computer-readable instructions allowcomputer 500 to provide generic access controls in a COM based computernetwork system having multiple users and servers.

In an embodiment shown in FIG. 7, an image of a product to be locatedcan be shown on a screen of a hand held device.

The image in FIG. 7 is a digitized photograph of ajar of slicedmushrooms of a particular brand as shown in the upper left of the visualdisplay 151. The upper left of FIG. 7 also illustrates a graphic whichcan be created to provide a visual representation of a position on ashelf 153 of a product 152 to be located. The shelves 153 can berepresented by a grid showing lines corresponding to each shelf 153relative to other shelves 153, with the area where the product 152 to belocated shown as a shaded portion 154 of a shelf or shelves 153. Theshaded portion 154 can be any color, such as red or yellow, or someother color designed to be quickly observable by a worker. The shadingportion on the shelf 153 provides an indication of where on the shelves153 the product 152 is located.

In an embodiment, the grid 153 can be superimposed on an augmentedreality view of the actual shelf. The image of the product 152 can beused to highlight the actual products on the shelf 153 via comparison toa stored image of the product 152.

Text that includes a text based description of UPC number 155,description of the product including size and price 156, and aisle andshelf number 157 can also be provided to aid the user in accuratelyidentifying the location of the product 152. A voice description of thelocation can also be provided via the headset 100 or through a speaker(not shown) integrated into the mobile device 150.

A further example is shown with lima beans in FIG. 8.

In an embodiment shown in FIG. 9, method 700 describes providinginstructions in graphic form on the visual display 151 of mobile device150 to a worker to locate a product in a retail type of environment.Method 700 can be used in concert with method 400, thus providing bothaudio communication between the worker and the server 116, and a visualdisplay of the product 152 and product location. The method 700 includesreceiving an indication of a product 152 to be located at block 701;identifying a location of the product 152 at block 702; communicationthe location of the product 152 to the visual display 151 at block 703;displaying a digitized photograph of the product 152 to be located onthe visual display 151 at block 710; displaying on the visual display151 a virtual representation or graphical image of a set of shelves 153on which the product 152 is located at block 715; shading a portion 154of the shelf or shelves 153 where the product 152 is positioned at block720; displaying on the visual display 151 a text-based visualdescription of an aisle and shelf location of the product 152 thatcorresponds to the virtual representation of shelves 153 and shadingportion 154 at block 725; and displaying a text-based visual descriptionof a Universal Product Code (UPC) number 155 for the product 152 atblock 730.

Although a few embodiments have been described in detail above, othermodifications are possible. For example, the logic flows depicted in thefigures do not require the particular order shown, or sequential order,to achieve desirable results. Other steps can be provided, or steps canbe eliminated, from the described flows, and other components can beadded to, or removed from, the described systems. Other embodiments canbe within the scope of the following claims.

To supplement the disclosure, this application incorporates entirely byreference the following commonly assigned patents, patent applicationpublications, and patent applications:

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In the specification and/or figures, typical embodiments of theinvention have been disclosed. The invention is not limited to suchexemplary embodiments. The use of the term “and/or” includes any and allcombinations of one or more of the associated listed items.

The figures are schematic representations and so are not necessarilydrawn to scale. Unless otherwise noted, specific terms have been used ina generic and descriptive sense and not for purposes of limitation.

In the specification and/or figures, typical embodiments of theinvention have been disclosed. The invention is not limited to suchexemplary embodiments. The use of the term “and/or” includes any and allcombinations of one or more of the associated listed items. The figuresare schematic representations and so are not necessarily drawn to scale.Unless otherwise noted, specific terms have been used in a generic anddescriptive sense and not for purposes of limitation.

What is claimed is:
 1. A method of visual graphic aided locationidentification comprising: receiving an indication of a product to belocated in a retail environment; identifying a location of the product;communicating the location of the product to a visual display; anddisplaying a digital image of the product on the visual display.
 2. Themethod of claim 1, wherein identifying a location of the productcomprises accessing a planogram of the retail environment with theindication of the product to be located.
 3. The method of claim 1,comprising displaying on the visual display a virtual representation ofa set of shelves on which the product is located.
 4. The method of claim3, comprising shading a portion of the virtual representation of a setof shelves as an indication of where on the shelves the product islocated.
 5. The method of claim 1, comprising displaying on the visualdevice a text-based visual description of an aisle and shelf location ofthe product.
 6. The method of claim 1, comprising displaying on thevisual device a text-based visual description of a universal productcode of the product.
 7. The method of claim 1, comprising displaying onthe visual device a text-based visual description of a size and price ofthe product.
 8. A mobile device comprising: a processor; a visualdisplay coupled to the processor; and memory coupled to the processorand having a program stored thereon for execution by the processor to:receive an indication of a product to be located in a retailenvironment; identify a location of the product; communicate thelocation of the product to the visual display; and display a digitalimage of the product on the visual display.
 9. The device of claim 8,wherein identifying a location of the product comprises accessing aplanogram of the retail environment with the indication of the productto be located.
 10. The device of claim 8, wherein the program isexecuted by the processor to display on the visual display a virtualrepresentation of a set of shelves on which the product is located. 11.The device of claim 10, wherein the program is executed by the processorto shade a portion of the virtual representation of a set of shelves asan indication of where on the shelves the product is located.
 12. Thedevice of claim 8, wherein the program is executed by the processor todisplay on the visual device a text-based visual description of an aisleand shelf location of the product.
 13. The device of claim 8, whereinthe program is executed by the processor to display on the visual devicea text-based visual description of a universal product code of theproduct.
 14. The device of claim 8, wherein the program is executed bythe processor to display on the visual device a text-based visualdescription of a size and price of the product.
 15. A method of visualgraphic aided location identification comprising: receiving anindication of a product to be located in a retail environment;identifying a location of the product; communicating the location of theproduct to a visual display; and displaying a graphical image on thevisual display of a set of shelves with an indication of where on theshelves the product is located.
 16. The method of claim 15, whereinidentifying a location of the produce comprises accessing a planogram ofthe retail environment with the indication of the product to be located.17. The method of claim 15, wherein the indication is a shaded portionof the virtual representation of a set of shelves corresponding to alocation of the product on the shelves.
 18. The method of claim 15,comprising displaying on the visual device a text-based visualdescription of an aisle and shelf location of the product.
 19. Themethod of claim 15, comprising displaying on the visual device atext-based visual description of a universal product code of theproduct.
 20. The method of claim 15, comprising displaying on the visualdevice a text-based visual description of a size and price of theproduct.